Jay-Z expands his brand to YouTube with new channel
To say Jay-Z has had a busy year would be an understatement, and now the rapper/entrepreneur is adding a new venture to his crowded plate: a YouTube Channel.
YouTube networks revel in niche opportunities
Six decades ago a maverick entrepreneur named Allen B. DuMont set out to establish a risky venture called a television network. His initial schedule was cobbled together with niche programming — a bowling show, a fishing and hunting show, an Arthur Murray dance show, etc. His neophyte network was actually pulling in advertisers and building an audience before the vastly better-funded CBS and NBC pushed him aside in the late ’50s.
Oxygen sets airdates for “Girlfriend Confidential,” “My Shopping Addiction”
Oxygen’s previously announced Girlfriend Confidential: LA and My Shopping Addiction are receiving fall air dates, while Hollywood Unzipped: Stylist Wars has been pushed back.
Adrienne Bailon Spills Deets On 'Empire Girls' Reality Show
With her new reality series Empire Girls: Julissa & Adrienne premiering tonight (at 9pm ET/8pm CT) on the Style Network, Adrienne Bailon chats with VIBE about what drama will unfold with her BFF Julissa and her future musical endeavors
Oxygen Announces Five New Series, Three Projects In Development
NEW YORK – April 25, 2012 – Oxygen today announced a 50 percent increase in original programming with five new series joining the 2012 schedule, including: “Girlfriend Confidential,” a new programming franchise which will have New York and Los Angeles editions, “All the Right Moves,” “My Shopping Addiction” and “I’m Having Their Baby.”
Oxygen adds five shows to 2012 slate
Oxygen is taking a cue from its sibling cabler Bravo in greenlighting a multi-city reality franchise dubbed “Girlfriend Confidential,” which will bow with Gotham and L.A. editions.